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Have you ever received the happy news from a friend or relative that "a baby has been born!" and wondered what to give as a baby gift? If you're going to give a gift, you want to choose something that will truly make the recipient happy.
In this article, we will introduce a carefully selected list of baby shower gifts that will truly be appreciated, based on the results of a survey conducted exclusively by POMULU.
In addition, we will also provide detailed explanations about basic knowledge regarding baby gifts, the timing of giving them, and etiquette, so please refer to this information.
What is a baby gift?
A baby gift is a gift to celebrate the birth of a new life and to wish the mother and child good health and happiness.
Gifts are mainly given by relatives, friends, and colleagues, and the most commonly chosen items are those that support the baby's development or postpartum care products for the mother.
A baby gift not only conveys congratulations and gratitude, but also serves as a way to support a family's new start.
First of all, it is important to congratulate the new family member on their birth and convey your hopes for their healthy growth.
It also plays a role in supporting mothers in their postpartum lives by providing them with items they will need after giving birth.
A baby shower gift is a way for relatives and close friends to express their gratitude and congratulations.
Timing and etiquette for giving a baby gift
When should I give a baby gift?
The timing of giving a baby gift varies depending on the culture and region, but it is generally considered best to give it between seven days and one month after the baby is born.
However, if you give the gift too early, the mother and child may not be in top health, so it is best to check with the recipient in advance and give the gift at a time that is convenient for them.
If the mother and baby have not yet been discharged from the hospital even after seven days of age, refrain from giving the baby until they have settled down.
Manners and points to note when sending
When sending a baby gift, it is important to observe the following etiquette.
Do not give before birth
It is considered good manners to give a baby gift only after confirming that both mother and child are healthy after the birth.
Pregnant women often feel anxious about giving birth, so try to avoid putting pressure on them before the birth.
However, if there are special circumstances, there is no problem as long as you explain the situation to the other party and get their consent before giving it to them.
Avoiding taboos
There are some things that are considered bad luck or taboo when giving gifts.
Avoid knives and sharp objects as they connote "cutting ties."
It is also best to avoid combs, which are associated with suffering and death, and Japanese tea, which is associated with funerals.
Handkerchiefs also bring to mind the idea of "hand cutting," so care should be taken.
Consideration for the health of mother and child
If you are visiting the home in person, it is important to confirm the date and time of the visit in advance, limit the visit to a short period of time, and give top priority to the health of the mother and child.
If the situation makes it difficult to visit, it is best not to try to hand it over in person, but to check in advance and send it by mail.
Avoid overly extravagant gifts
Gifts that are too expensive and extravagant can make the recipient feel overwhelmed.
Be sure to choose an appropriate gift by considering your relationship with the recipient and the general market price.
Average price for baby gifts
The amount of a baby gift varies depending on the relationship with the recipient and local customs.
As a general guideline, the average amount is 10,000 to 50,000 yen for family members or siblings, 5,000 to 10,000 yen for relatives, and 3,000 to 5,000 yen for friends.
However, this may vary depending on the region and culture, so it is important to check in advance.
Sometimes gifts are sent jointly by multiple people, but it is best to avoid the numbers 4 and 9, which are considered unlucky numbers.
Choosing the right amount will help you convey your heartfelt feelings.
The general price ranges, depending on your relationship with the recipient, are as follows:
- If giving to a son or daughter: 30,000 to 100,000 yen
- If giving to a brother or sister: 10,000 to 30,000 yen
- If sending to a relative: 10,000 to 30,000 yen
- If giving to a friend or acquaintance: 3,000 yen to 15,000 yen
- If sending to a colleague, superior, subordinate, or other work-related person: 3,000 to 15,000 yen
These prices are just a guideline, so it's important to decide on an appropriate amount based on your position and your relationship with the recipient.
If you are close to the person, you may choose a price above the market rate, but if it is too expensive, it may make the other person feel uncomfortable.
Choose an amount that is within your means and will convey your heartfelt congratulations.
Survey results announced! Popular baby shower gift rankings
POMULU conducted its own survey to find out what kind of baby gifts are truly appreciated!
We asked respondents to select multiple options for the question, "Is there anything you have received as a baby gift that you were happy with, or anything that you would be happy to receive?"
Here we will introduce the "Popular Baby Gift Rankings" based on the survey results.
1st place: Cash/gift certificate (82.9%)

"Cash/gift certificates" was ranked number one, with over 80% of respondents saying they would be happy to receive it.
The reason for its popularity is that it can be used however you like and the recipient can purchase what they really like at any time.
If you are looking for gift certificates, we recommend gift certificates from baby goods specialty stores or department stores.
Some people may find this a bit cold, but you can convey your feelings of celebration by choosing a cute gift envelope and adding a message.
2nd place: Toys and picture books (50.8%)
The next most popular item was "toys and picture books," with over half of the respondents saying they were happy to receive them.
Wooden toys, cloth picture books, and other items that stimulate children's intellectual development and senses, while also being safe, are preferred.
It's fun to give it to your child and imagine them playing with it.
3rd place: Baby clothes and underwear (37.8%)

Baby clothes and underwear are highly practical and are a classic gift for newborns.
Babies need to be changed frequently, so having multiple layers is always useful.
The designs are also cute, making it a fun gift for the giver to choose.
Since there is often not enough time to go out and leisurely choose clothes immediately after giving birth, a cute brand-name baby outfit would likely be appreciated.
However, since there are differences in size and preferences, it would be best to check with the recipient in advance if possible.
4th place: Baby carriers and hip seats (33.2%)
Baby carriers and hip seats are essential items that support outings with babies and make very welcome gifts.
It reduces the burden on parents and allows them to hold their baby safely.
It is especially important to consider ease of use and safety when selecting a product.
5th place: Gifts for moms (31.1%)
Baby shower gifts are not just for the baby, but gifts for the mother are also appreciated.
For example, gifts that encourage relaxation, such as massage vouchers, spa vouchers, aroma kits, and herbal tea sets, will help soothe a mother's tired body after giving birth.
You can also show your appreciation for new mothers by choosing gifts that will make daily life easier, such as gourmet gifts that are easy to eat or time-saving appliances.
POMULU is also recommended as a baby gift!
We conducted a survey asking, "How happy would you be if you received a POMULU 2WAY Hip Seat as a baby shower gift?" and the results were as follows.

A surprising 88.1% of people answered that they would be happy to receive POMULU as a baby gift, with some saying they would be "very happy" and others saying they would be "slightly happy"!
For more information about the POMULU 2WAY Hip Seat, please check out this article.
Check this out! Everything you need to know about the POMULU 2WAY Hip Seat that will make your outings more enjoyable
The POMULU 2WAY Hip Seat is designed to be used from around 6 months of age when a baby's hips are stable, so it may be difficult to imagine it as a suitable gift for a baby shower.
Still, we asked those who answered, "I would be happy to receive POMULU as a baby gift" to explain in more detail why.
Reasons why I'm happy to receive POMULU

It is unlikely to overlap with other gifts you already own or
Many people said, "It's not something I'll be using right away, so it won't overlap with anything else, and there's little chance I already have it."
In many families, baby carriers are often prepared before the birth, but hip seats are often left until later, so there is less risk of them overlapping with other gifts.
It's disappointing for both parties if the gift you've carefully chosen ends up being the same as someone else's.
The fact that it is "necessary but not overlapping" is a major advantage.
- "It can't be used until the child grows a little, so it won't overlap with other items, and you can enjoy watching it grow while waiting for the day it can be used."
- "I'll probably get a baby carrier before the baby is born, but I'm not going to buy a hip seat, so I won't put it on my head. I think I'll definitely use one as the baby grows."
- "It's something that will be used when the child gets a little older, so I think it won't overlap with other celebrations."
- "First, you can use it as a bag, and as your child grows, you can use it as a hip seat, so it's great that you can use it for a long time."
It will be necessary from now on, but not many people know about it before giving birth.
One comment read, "You often feel the need for a hip seat like POMULU a little while after giving birth."
Unlike regular baby carriers, hip seats like the POMULU are rarely prepared before birth, but they can be used as a bag at first, and many people find they become even more necessary as their child grows.
This is a great gift for a baby shower as it will be appreciated twice - when you give it and when you need it!
- "I didn't know much about hip seats during childbirth, but after giving birth I often find myself realizing they're quite necessary."
- "It seems easy to use, and since it wasn't an option before my baby was born, I wish I had it on hand before I wanted it and had to search for it."
- "I think many families prepare standard baby carriers and hip seats, but I feel like hip seats like the POMULU type are still not very well known. When a regular baby carrier starts to become too difficult to use, it can make you think, 'Oh! Oh, I remember that one I got as a baby gift!' I think that would be really nice!"
Can also be used as a shoulder bag

Many people commented that "the design can be used by both men and women, and what's great is that it can also be used as a simple shoulder bag."
Its simple and stylish appearance makes it easy to match with any outfit, and people seem to appreciate the fact that it can be used as an everyday bag even after they have finished raising their children.
Another great thing about it is that it can be used as a bag until your child grows up and can use it as a hip seat, so it won't get in the way.
- "The design and functionality are suitable for both men and women, and even when you no longer need the hip seat, you can use it as a bag!"
- "It has a simple and stylish look, so it's easy to match with your outfit, and the design is such that it can be used even after you've finished raising your children, so I think anyone would be very happy to receive it."
- "It can be used as both a hip seat and an everyday bag. The simple design goes with most outfits."
Reasons why I can't say either way/wouldn't be happy to receive it
Many people answered that they would be happy to receive POMULU as a baby gift, but we also asked those who chose "I can't say either way" or "I'm not very happy" why!
Because it can't be used immediately
One comment was, "It's for a slightly older child, so it's a little too early to give as a baby gift."
It cannot be used immediately after giving birth, so it may not be suitable for those looking for something that can be used immediately.
However, it can also be used as a shoulder bag, so you can use it for a long time, even after your child has grown up and can use it as a hip seat, or even after they have stopped carrying you.
It's also a great gift for when you're too late to give a baby gift or for a first birthday present!
- "I think this hip seat is for slightly older children, so I think it's a little early to give it as a baby shower gift."
- "It's a little early to give it as a baby shower gift at the time of birth. It might be just right for a birthday gift around the age of one."
- "It's not something you can use right after birth, so it's a little less exciting. It might be nice for a baby's first birthday or something."
A truly delightful birth gift
Based on the results of a survey conducted by POMULU, we have introduced baby shower gifts that will truly be appreciated.
Use this article as a reference to give a baby gift that conveys your heartfelt gratitude and congratulations.
A baby gift is an important gift that celebrates the birth of a new life.
Your gift will be even more appreciated if you choose a gift that suits the recipient's needs and preferences while following the timing and etiquette for giving.
Find a wonderful gift that will be a special memory for the recipient.
Click here for the POMULU 2WAY Hip Seat product page